Peugeot rolls out in-car artificial intelligence
Advanced AI integration from ChatGPT will be available on all new Peugeot models from tomorrow...
All Peugeot new cars and vans will, from today, feature artificial intelligence (AI) technology, allowing drivers to have real conversations with their vehicles, including to set sat-nav directions.
Initially launched as a trial in February, 10,000 drivers signed up to use the technology. It has now been rolled out to every Peugeot model fitted with the Connect Plus pack, which includes voice control. It is also available as an on-demand feature for owners of existing vehicles, which can be downloaded remotely without the need to visit a dealer.
Whilst UK prices are yet to be announced, European rates are set at €12 per month/€120 per year for models equipped with the Connect Plus pack, or €1.50 per month/€15 per year for those adding it as a standalone feature.
The system is supported by one of the best-known AI platforms, ChatGPT, and integrates with Peugeot’s i-Cockpit instrument and infotainment system and its voice control system. Drivers and passengers can ask the system all manner of questions whilst parked or on the move, and can program the car’s navigation system.
For example, a video shown by Peugeot features a driver asking his car’s system about a Picasso painting, following this with where he could see the painting, what other artwork is there – then instructing the car to plot a route to the art gallery.
The system could equally be used to find customer reviews of restaurants or ask about specific landmarks, then navigate the driver directly there.
Peugeot bosses also revealed that ChatGPT could be used to generate quizzes on virtually any topic to keep car occupants entertained while its electric models are charging.
The system has been designed for the driver to have conversations using natural language, reducing distractions while keeping their hands on the steering wheel and their eyes on the road ahead. It can be activated by using an "OK Peugeot" command.
Over-the-air updates will be used to download the necessary software onto Peugeots equipped with i-Cockpit technology, or owners will be able to access it via the MyPeugeot smartphone app.
While voice control technology is offered through third party apps, such as Google Maps or Spotify, and through both Apple CarPlay and Android Auto, Peugeot's ChatGPT technology enables the driver to perform a far wider range of operations than previously possible.
The UK is one of five countries to participate in the initial trial, but the technology is now available across 17 European markets in 12 languages.
Last month, Peugeot's parent firm, Stellantis revealed its AI plans, which will see its roster of 14 brands – including Abarth, Alfa Romeo, Citroën, Fiat and Vauxhall in the UK – using a raft of new technology grouped around a new, centralised computer system.
The announcement of the original trial was made alongside plans for an eight-year warranty for the new Peugeot e-3008.
Peugeot cars available with AI technology:
Coming soon:
Peugeot 3008
Peugeot 5008
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